On page Optimization Techniques

These techniques are implemented to make a website Search Engine friendly by Optimization of Source Code according to Product & Services of a site. Before On-page Optimization, you should understand, how you need to start On-page optimization of a website. Mentioned below are the steps of the On page Optimization:

Review of your site content or structure Meta Tags Optimization
HTML Validation and Text Styles Content development and optimization
Keywords in Title Tag Anchor text optimization
Keywords and Key phrases Optimization Image Optimization Elements
Website’s link structure Optimization  

Review of your site content or structure

Initially, we will make a complete analysis of your site content & structure to examine whether the website is search Engine friendly or not. Having your site "search engine friendly" depends a lot on the Relevant Keywords, Keywords Density in content and the numbers of broken links.

Meta Tags Optimization

Meta Tags are scanned by the search engines but are not exhibited as a part of your web page design. The tags should encompass keywords relevant to the subject matter of the web page they draw.

HTML Validation and Text Styles

In this step, we will manage W3C Standard Validation to examine HTML errors available on a site. All the HTML errors made in a site will be corrected by us.

Content development and optimization

This part includes development of Search Engine friendly content having an appropriate Keywords density so as to make the site content more optimized.

Keywords in Title Tag

Keywords in Title Tag should be 64 - 70 characters long including Spaces. Exceeding the characters limit can have several negative consequences such as Crawlers can't read keywords. Therefore, it is necessary to cover all the significant keywords within this character limit.

Anchor text optimization

The Anchor text is the visible, click-able text that points Some URL. We have the ability to Optimize Anchor text by linking Proper URL with Relevant Keywords and by application of title tag.

For Example:

<a href="http://www.indiainternets.com/seo/search-engine-optimization.php" title="Search Engine Optimization">Search Engine Optimization</a>

Keywords and Key phrases Optimization

We can Optimize Keywords and Key-phrases of website with the proper use of Heading tags <H1>, <H2>,......<H6> & title tags to show the significance of Keywords to Crawlers.

Image Optimization Elements

There are two elements of Image Optimization, first one is "title tag" and second is "ALT tag". We should try to give more weight-age to the keywords available on Images by using both tags.

For Example:

<img src="http://www.indiainternets.com/images/seo-img.jpg" title="SEO Serivce" alt="SEO Service"/>

Website’s link structure Optimization

Website's Link and Structure Optimization means all links of sites should be interlinked to one another so that crawler can move one page to another page easily to find new information on your websites.

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